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Search Results for "\"By Eric Diaz\""

What the Light Reveals – Seeing Clearly in 2017

What the Light Reveals – Seeing Clearly in 2017

By Eric Diaz I watched the sun rise this morning. I had embarked on a 5-mile lake-loop trail run before dawn and now admiringly observed the cold, dark sky disappear into a swallow of pale yellow light. As I rounded

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When Less is More: Latina Micro-Influencers Pave the Way

When Less is More: Latina Micro-Influencers Pave the Way

By Eric Diaz The Smile – Meeting Tyannah As I’ve learned in the advertising business, you can tell a lot from a smile. When my team first presented me with Tyannah’s friendly expression; I knew she was a perfect match

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Feature Blog Post: ‘I Will Never Be Young Again’

Feature Blog Post: ‘I Will Never Be Young Again’

By Eric Diaz I will never be young again. Or any younger than I am today. I will never be faster, shoot straighter, or jump higher. I will never outperform 22-year-old players who seem to have been born on a basketball court.

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Not just Scary: Paranormal Activity Offers Real Lessons to Marketers

By Eric Diaz The shriek was heard in the hallway outside the movie theater. Inside, the unthinkable had just happened to the actress on screen and the audience erupted in fright. As I looked around to scan the crowd, I

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The Problem: Business Card Etiquette

The Problem: Business Card Etiquette

By Eric Diaz I handed the banker my card, and within a split second it was engulfed in an over-sized plaid pocket, destined to be crumpled and forgotten in an old shoe box, its only hope to be resurrected one

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